Why Elite Marketing Events Group Exists
Elite Marketing Events Group was built to solve a problem dealerships have faced for years: disconnected marketing that does not translate into real buyer traffic. Mail campaigns run without digital support. Digital ads launch without event execution. Event teams show up without a system behind them.
We built Elite to eliminate those gaps.
Our approach brings direct mail, digital advertising, appointment generation, and staffed event execution together under one roof. The result is a predictable, repeatable process that helps dealerships and businesses move inventory, create urgency, and scale results without relying on disconnected vendors.
Any company or car guy can pitch a great story of what they have done or can do. At Elite Marketing Events here are the facts. We have worked in over 300 dealerships in the last 10 years. We can see exactly what works and what doesn’t. With all our personal dealership experience combined with our Staffed Event and Direct Mail experience, we have created a PRODUCT and PROCESS and molded our PERSONNEL into becoming ELITE PROFESSIONALS in the Auto Industry.
Our process incorporates the basic 10 Steps to the road to the sale. It is mandated, inspected and expected every day, every time with every customer. We have kept every aspect of the sales process that is effective and discarded proven ineffective methods. From our Meet and Greet to our Delivery and asking for Referrals, our PROCESS in amongst the best in the business. We train on this daily with our staff and yours and create an ELITE SALES STAFF that will carry on these techniques long after we are gone.
Our team will operate on the same page, same process, every day, every time and every customer. That is the pledge of Elite Marketing Events.
Bo Zacharyj, President
Phone: (919) 475-1625
Fax: (678) 348-7395
Email: bo@elitemevents.com
Website: EliteMEvents.com
“Treating people with honesty, loyalty and respect in auto sales since 1999.”
Josh Hicks | Owner and Chief Marketing Officer
Josh Hicks is the Owner and Chief Marketing Officer of Elite Marketing Events Group, with more than 20 years of experience in dealership marketing, direct mail, and sales event execution. He has led high-volume automotive campaigns across the U.S., including large-scale dealership events that drove consistent buyer traffic and seven-figure results.
After knowing and working with Josh for more than a decade, Bo Zachary, one of the top experts in direct mail and dealership events, invited him to join forces to build a more complete and innovative marketing platform. Together, they combine elite direct mail and event execution with advanced digital strategy, hyper-geo targeting, AI automation, and full-funnel buyer acquisition.
Josh oversees all digital strategy and growth operations, helping dealerships and small businesses drive real buyers, real appointments, and measurable sales.